6 Ways to Increase Mobile Conversion Rate of Your eCommerce Website

• February 29, 2016Mobile Commerce, Tips and Tricks

Nowadays, mobile conversion has become most important for eCommerce website owners. In the past time, internet browsing is used only on PCs and laptops. There was no other device for internet browsing. But now time has been changed and new technology has been added. Use of internet on mobile devices, smart phones and tablets has become today’s trend. Because of its lot of benefits as compare to laptops and PCs. With the help of these devices a person can use internet anywhere and it has more benefits too like easy to carry. It is also found that 70% sales on eCommerce websites found from mobile devices. So, here we are giving you 6 ways how to increase mobile conversion rate of your website.

• 1) Build a Mobile Website: You should make a mobile friendly website especially if you don’t have an app for mobile devices. It is not hyperbole if we say that people like to use eCommerce website on mobiles as compare to desktop and laptops. They think that it is a better interface. So, you should create an attractive website such as every page is ready for selling products.
• 2) Optimize: This is the most important step after creating the website. So, you should optimize your website for speed. The purpose of optimization is that every page loads quickly and without any interruption. Optimization of website is also important because it helps to show your website on google’s first page. It also enhances your website in local search engine, so that everyone who searches for local thing can see your website easily.
• 3) GPS: There is a reason behind why smartphone is called “smartphone”. The reason is that it gives lots of options to people who are “smart”. GPS function helps to find out the buyer’s location and select the retailer who can provide it quickly. You can estimate the delivery time based on that. When you think big side by side you should focus on local also.
• 4) Forms and Caches: It can be irritable to any person if they have to fill many answers in forms such as their Name, Address, Phone Number, Father’s name, their favorite teacher’ name etc. If you are using all these things in your website, then immediately remove all these things. So, ask only important relevant meaningful questions.
• 5) Connect Personally: As we are contacting with human beings so we should keep our tone which touches human being’s heart. You should use short words in your sound such as use their first name in messages and emails. You need to keep a track of their choices and preferences. Contact them personally if they found any issues. To attract customers on your website give them discounts, personalized rewards and surprise gifts. This will definitely impact on your sales.
• 6) Good Content and Social Sharing: You should write unique and descriptive description for your products. You should write description in this way such as all information about products found on that paragraph. Keep it Short but complete description. Customer’s reviews also attract customers. You need to add high resolution photos but keep in mind that they load quickly.

The above steps will surely help you to increase the mobile conversion rate of your website. If you need more information or any help for mobile commerce, please write to us at info@outsourcenow.info.