eCommerce Catalog Management Challenges Every Merchant Faces

• September 30, 2016Catalog Management, Product Data Entry

If you are running an eCommerce store and you have thousands of products, then managing product catalog is really very time consuming task. As there is thousand of SKUs to be published so that is why you need to update and manage data on regular basis. Continuously update and manage data is a very tedious task.

In this blog, we will highlight some common challenges faced by merchants while managing their eCommerce product catalog.

Constant Products Update

Merchants have to update their products SKUs based on the nature of product they sell and where they sell. There could be many reasons for updating products. It can be because of price changes, new additions of products or other various reasons. You have to spend lots of time in adding and managing these products.

Multi-Channels Selling

If you are selling on multiple channels such as own store, Amazon, eBay and other marketplaces then your main target is to list your products simultaneously. It is very complicated task as each channel has its own requirements to add products. For example: Amazon product categories are totally different from eBay’s. To add products at eBay and Amazon is slightly different from the way you add on your own site. If you add with the same way then your listings would be remain incomplete. By doing all this, you would not meet your customer’s expectation.

Organizing Supplier Data Files

Many times, the data we receive from supplier is inaccurate and insufficient for product listing. For example: they might spell color green “GRN” to “gn”. So it takes sometimes a lot of time to reformat or make them consistent. It becomes a great challenge for merchants because there are many elements like this need to be fixed before each product batch upload.

Expanding Existing Product Catalog

It makes hard to add more SKU’s if your product catalog is already in a disorder way. In this situation, you have only two options. One is go back and clean up your SKUs and other is live with inconsistent product quality. So, it makes a great challenge for merchants to expand their product catalog. It must be perfect from the first day of catalog creation.

Data Quality Consistency

Maintaining consistency in data throughout the entire product catalog is undoubtedly hard because a seller or merchant works with many suppliers and lists their items on multi-channels at the same time. There are strong chances for data discrepancy, misspelling, information missing, wrong description or attributes. To give your buyers a good shopping experience, you need to focus on data quality consistency and keep your listings rich, accurate and consistent.

Solutions

If you do not have time and expertise to handle above listed challenges, then you can outsource catalog management services to us at Switch2eCom. We have more than a decade of experience in updating product catalog constantly, listing items on multi-channels, dealing with supplier data files, expanding existing product catalog and maintaining data quality consistency.

We offer tailored solutions based on your specific needs which not only save time and money but also a lot of efforts. With our fast, accurate and cost-effective eCommerce catalog management services you can keep your product catalog accurate, consistent and updated. Also, by assigning these all day-to-day activities to us, you can focus on other more important business processes and keep your business ahead from your competitors.

For more details, please CONTACT US today!!